In 1957, Jaguar cemented their name in the history of the world’s most famous endurance race – the 24 Hours of Le Mans. During the Le Mans at the said year, Jaguar cars won five out of the six top spots with the revolutionary D-Type.
Recently, it was announced that the top two Jaguars of that infamous year will be on hand at next month’s Le Mans. This time, the D-Types will not be battling with other cars but will be there to celebrate the fiftieth year of winning the first, second, third, fourth, and sixth spot in the famous race. It will be the first time that these cars will be back on French soil after their legendary performance in 1957.
Jaguar, the luxury brand being auctioned off by Dearborn-based automaker Ford, recently received the distinction of having the highest Customer Service Index according to a study conducted by J.D. Power and Associates.
The study is undertaken to learn the level of satisfaction of customers in dealing with their respective dealerships. According to the study, 75 percent of auto owners make it a point to make an appointment before dropping by a dealership. Interestingly, the level of satisfaction of these customers is lower than the satisfaction level of those who did not bother to make reservation.
After the sale of Aston Martin to a group led by Prodrive head David Richards, speculations have risen that Jaguar may be the next luxury brand to be sold by the struggling Dearborn based car maker. The sale of the super luxury brand generated much needed funds for the financial woe beset Ford.
Aston Martin is one of the most expensive brands in the world and in its stay in the Ford stable, the brand has seen improvement second only to the David Brown era. But since problem after problem has beset Ford, they see it fit that the brand be sold to generate funds they can use for development of other brands they deem important to their restructuring plan.